When patients were given a choice in screening options, compliance rates nearly doubled1

Chart: 38% Colonoscopy Only, 69% Choice (FOBT, Colonoscopy)

In a randomized study of racially and ethnically diverse adults aged 50 to 79 years at average risk for CRC (N=997), healthcare providers provided patients with CRC screening recommendations by 1 of the following methods1

  • Fecal occult blood test (FOBT) (n=344)
  • Colonoscopy (n=332)
  • Choice of FOBT or colonoscopy (n=321)

*FOBT-only compliance was not statistically different vs choice arm.1

REFERENCE 1. Inadomi JM, Vijan S, Janz NK, et al. Adherence to colorectal cancer screening: a randomized clinical trial of competing strategies. Arch Intern Med. 2012;172(7):575-582. 2. Bibbins-Domingo K, Grossman DC, Curry SJ, et al; for US Preventive Services Task Force. Screening for colorectal cancer: US Preventive Services Task Force recommendation statement. JAMA. 2016;315(23):2564-2575.